Magic Spoon.
Magic Spoon
Magic Spoon reimagines the whimsical flavors and branding of your favorite childhood cereals - with only 3g net carbs, 11g complete protein, 110 calories, and nothing artificial.
Services
UX / UI Design
Third-Party Integrations
Ongoing Design + Development
Industry
Food&Bev
Platform
Opportunity
Variety is the spice of life; but when it came to cereal box bundles, Magic Spoon customers wanted more options. To take their 4-packs from prix fixe to personal - and increase their average order value - Magic Spoon called on Noticed to create a custom bundle builder.
Goals
Usually, the hardest part of a sale is closing it. In this case, the real challenge came after a customer clicked ‘buy’.
To keep Magic Spoon's operations running smoothly, we’d need to combine each of the unique SKUs into a single order; ensure all four products would be removed (and restocked) from the inventory system; and replicate both processes for subscription orders placed through ReCharge.
#1
Selling Product
2x
Greater sales than prix fixe variety pack
Technology Platforms
To take their 4-packs from prix fixe to personalized - and increase their average order value - Magic Spoon called on Noticed to create a custom cereal bundle-builder.
Ongoing Optimization
Build Your Own Box
The best user experience is one you don't notice.
Magic Spoon was providing customers convenience in the form of a single transaction. But behind the scenes, each "single" purchase would need to prompt 4 product restocks.
To work our ‘magic’, Noticed collaborated with strategic partners on a custom app to ensure accurate inventory updates. The result? An equally smooth experience for the customer and merchant.